Eclipt Digital
For HVAC · Roofing · Plumbing · Home Services

TheServiceBusinessDigitalMarketingPlaybook

How to Generate Consistent Leads and 3x Your Revenue in 90 Days — a step-by-step system built for home service businesses that are tired of inconsistent marketing.

One-time payment
9 actionable chapters
PDF delivered instantly
90-Day action calendar

Average client ROI

within 90 days

Avg. cost-per-lead drop

after working the system

More booked jobs

average across trades

Chapters of strategy

100% actionable

Sound familiar?

Most home service businesses are leaving serious revenue on the table.

Not because they're bad at their trade. Because no one ever gave them a clear, tested marketing system built for how their business actually works.

Inconsistent leads — feast one month, famine the next
Spending on ads but can't tell what's actually working
Competitors are showing up in Google before you
Tried Google Ads once and burned through budget with nothing to show
No system — just guessing and trying things month to month
Want to grow but not ready to pay agency retainers yet

What's Inside

9 chapters. One clear path to a full calendar.

Every chapter ends with an action step. No filler. No theory without execution.

01

The Service Business Marketing Problem

Why most contractors waste money on marketing that doesn't convert — and the mindset shift that fixes it.

02

Your Digital Foundation

Build the website and Google Business Profile that turns visitors into booked appointments.

03

Local SEO Domination

Own the map pack for every service in your area. Step-by-step ranking strategy for home service trades.

04

Paid Ads That Actually Work

Google Ads and Local Service Ads built for contractors — optimized for booked jobs, not clicks or impressions.

05

Lead Capture System

The right forms, CTAs, and automated triggers that turn more visitors into leads before they bounce.

06

The Nurture Machine

Email and SMS automations that follow up with every lead and close jobs while you're on the truck.

07

Reputation & Review Engine

A systematic process to generate 5-star reviews and turn your reputation into a lead-generation machine.

08

Tracking & Analytics

Build the dashboard that shows cost per lead, cost per booked job, and true ROI by channel.

09

The 90-Day Action Calendar

A week-by-week execution plan. Know exactly what to do and when — nothing left to guess.

A website that converts visitors into booked calls
A Google Business Profile that ranks in the local map pack
Google Ads running with real ROI — not just clicks
A lead capture and follow-up system running on autopilot
5-star reviews coming in without manually chasing customers
A dashboard showing exactly what's working and what isn't
A full calendar — consistent, not random

After 90 days

You'll have a real system, not just more things to try.

The playbook gives you exactly what to build, in exactly the right order — so your marketing compounds month over month instead of starting over every quarter.

All of this for a one-time $47.

FAQ

Questions answered.

PDF, delivered to your email immediately after purchase. Read it on any device, or print it out and work through it chapter by chapter.

Ready to build the system?

Stop leaving revenue on the table.

The Service Business Digital Marketing Playbook gives you a complete, proven system — for less than a single Google Ad click in most trades.

Get the Playbook — $47
One-time · no subscription
9 chapters + 90-day calendar
Delivered instantly by email